The aim of the U.R.I.A.C. is:

  • to promote basic and applied research,

  • to organise and coordinate postgraduate courses and continuing education seminars and programmes,

  • to foster collaboration with relevant research institutes in Greece and abroad,

  • to produce scientific publications and to provide consultation on issues of communication development and strategy in fields such as journalism, advertising, public relations, cultural and social communication, and the use of new technologies.